S3 E4: Is This A Story Of A Family Enterprise Failure or The Rebirth Of An Entrepreneur: Ariel Bacal of BLANX

As the third-generation family business leader, Ariel Bacal faced overwhelming obstacles in his footwear manufacturing and retail business in Colombia and Venezuela: an onslaught of cheaper products, a plunge in currency exchange, and ever mounting pressures from the fashion footwear industry. After countless pivots and desperate measures, it became clear that the only option left was to close the family business. 

Hear Ariel Bacal candidly share his business story: how he decided it was the right time to close the family enterprise and the lessons he learned through failure. And why, only four years later, he resumed his entrepreneurial journey with BLANX, an innovative online shoe company. In this episode, we explore the element of timing in the Family IN Entrepreneurship Model as well as how the stories we tell about ourselves shape our understanding of events and our identity.